How Page Selection Works
Why analyzing 8-12 strategically chosen pages gives you an accurate picture of your entire site's AI readiness.
What We Analyze
Every AURA audit analyzes your homepage plus 8-12 additional pages. These pages are automatically selected to represent the key content types that AI systems look for when evaluating and recommending your site.
The exact number depends on your site type and structure — an e-commerce site with product pages, a SaaS site with pricing and docs, and a news site with articles each have different content patterns that matter for AI visibility.
Why This Works
- AI systems sample, not crawl. When ChatGPT, Perplexity, or Gemini evaluate your site, they don't read all 20,000 pages. They focus on the pages that answer the most common questions: What does this company do? How much does it cost? How do I use it? What do customers say? Our page selection mirrors this behavior.
- Key pages carry disproportionate weight. Your homepage, pricing page, and main feature pages account for the vast majority of AI citations. A site with 50,000 URLs but a weak pricing page and no FAQ will score lower than a 20-page site with clear, structured content on every page.
- Content patterns repeat. If your feature pages use vague marketing language, it's unlikely that page 47 suddenly has perfect structured data. Issues on your key pages reliably predict issues across the site. The same is true for strengths.
- Quality over quantity. A deep analysis of 10 pages reveals more than a shallow scan of 1,000. Each selected page is fully analyzed for structured data, semantic HTML, content quality, answerability, and extractability — over 30 signals per page.
What Pages Are Selected
- Homepage. Always included. This is the first page AI systems visit and often the most cited.
- Pricing / Plans. If your site has a pricing page, it's selected. AI systems frequently need to answer "how much does it cost?"
- Features / Product. Core product or feature pages that explain what you do.
- About / Company. Pages that establish who you are, your mission, and your credibility.
- Documentation / Help. Knowledge base, docs, or support pages that provide detailed answers.
- Blog / Resources. Content pages that demonstrate topical authority and depth.
- Contact / Support. Pages that help AI answer "how do I reach this company?"
- Case Studies / Testimonials. Social proof pages that AI can cite when recommending your product.
The specific combination depends on what your site offers. Not every site has all these page types, and the selection adapts accordingly.
Viewing Your Selected Pages
Your report shows the analyzed pages in two places, each giving you a different view of the data.
- Content Quality section — Each analyzed page appears as a labeled pill (e.g., "Pricing", "Features", "Blog"). Hover over any pill to see the full URL of that page. This is the quickest way to check which page was selected for each content type.
- Extractability section — Shows the full URL of every analyzed page alongside its per-page structured data scores (Schema.org, semantic HTML, alt text, etc.). This gives you a detailed, page-by-page breakdown of how well each URL is optimized for AI extraction.
Between these two views, you can verify exactly which pages were included, what content type each was selected for, and how each page performed individually across the AURA dimensions.
Frequently Asked Questions
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Why only 8-12 pages? Isn't that too few?AI recommendation systems don't evaluate every page on your site — they focus on the pages most likely to answer user questions. Our selection targets the same pages AI systems prioritize: homepage, pricing, features, documentation, and key content pages. These pages are where AI visibility is won or lost.
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Can I choose which pages are analyzed?Page selection is automatic to ensure consistent, comparable results across audits. However, if a critical page is missing from the selection, the most effective fix is to make sure it's linked from your homepage or main navigation — this is also how AI crawlers discover it.
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What if my most important content is on a subdomain?AURA audits analyze the domain you submit. If your documentation lives on docs.example.com, run a separate audit on that subdomain. Your report will note when documentation subdomains are detected.
See which pages AURA selected
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