Simple, transparent pricing
Other tools track what AI says about you. AURA shows you why — and gives you the exact fixes to improve it.
Start free with 10 audits per month. Upgrade for the full 5-dimension analysis.
Start analyzing your site for free.
For SEO professionals managing client accounts.
No charge for 14 days. Cancel anytime.
For agencies running AI audits at scale.
No charge for 14 days. Cancel anytime.
🔒 Secure payments via Stripe · Cancel anytime · 14-day free trial on all paid plans
Compare all features
| Feature | Starter | Pro | Agency |
|---|---|---|---|
| Audits per month | 10 | 200 | 1,000 |
| Crawlability (13 technical tests) | ✓ | ✓ | ✓ |
| Authority (Wikipedia, Web Archive, Common Crawl, News) | ✓ | ✓ | ✓ |
| Extractability score | ✓ | ✓ | ✓ |
| AI Content Quality (Claude-powered) | ✗ | ✓ | ✓ |
| AI Answerability score | ✗ | ✓ | ✓ |
| Full 5-dimension AIO Score | ✗ | ✓ | ✓ |
| Smart site-type detection | ✗ | ✓ | ✓ |
| AI-generated fix priorities | ✗ | ✓ | ✓ |
| Shareable report link | ✓ | ✓ | ✓ |
| PDF reports (Client & Internal) | ✗ | ✓ | ✓ |
| Audit history | ✗ | ✓ | ✓ |
| Team workspace (3 seats incl., +$29/seat) | ✗ | ✗ | ✓ |
| Scheduled audits with email reports | ✗ | ✗ | ✓ |
| White-label PDF reports & branding | ✗ | ✗ | ✓ |
| Website groups & organization | ✗ | ✗ | ✓ |
| Priority support | ✗ | ✗ | ✓ |
Frequently asked questions
When you sign up for Pro or Agency, you get full access to all features for 14 days at no charge. You'll enter payment details during signup, but you won't be billed until the trial ends. Cancel anytime during the trial and you'll never be charged — your account simply reverts to the free Starter plan.
Yes. You can upgrade or downgrade at any time. When upgrading, you'll get immediate access to the new features. When downgrading, changes take effect at the start of your next billing cycle.
We accept all major credit and debit cards (Visa, Mastercard, American Express) through Stripe. All payments are processed securely.
Absolutely. There are no long-term contracts. Cancel anytime from your account settings. You'll keep access to your current plan until the end of the billing period.
If you're not satisfied within the first 7 days of a paid plan, contact us and we'll issue a full refund. After that, you can cancel to prevent future charges but the current period is non-refundable.
On the Starter plan, your 10 audits reset at the beginning of each month. If you need more, upgrade to Pro for 200 audits/month with semantic AI analysis included.